Thought you saw it all in NFTs? think again. Sure, we’ve seen digital art collectibles, even those with some tangible assets. Lately, we’ve also seen NFTs which include things like patents and Nobel Prize winning invention documentation. Today, Liga MX franchise club Nexaxa announced its intention to offer something particularly unique through NFT – Team Ownership.
Bidding Is Big: Club Nexaxa
The soccer club is fresh on the heels of selling nearly half the franchise; Recent sales value the franchise as “low nine figures”. a sportico report. The sale was also notable in that it was the first venture by American investors to be described as the “NFL of Mexico”. Real estate investor Al Tylis and DC United executive Sam Porter led that effort. Major capital investors of NBA players such as Sean Marion, Richard Hamilton, and Victor Oladipo joined the ownership group, along with other names in the game such as Justin Verlander and Mesut Ozil.
With regard to the purchase, Tylis stated that “sports are effectively media properties, and I saw something a while back that I found relatively shocking: in the US alone, there are more people in Major League Soccer and Premier League than in Liga MX.” Let’s see – it was just an incredible number for me.”
Tylis also recognized the NFT ‘buzz’, acknowledging that attention was certainly part of the draw in such a unique NFT list. The decision was “absolutely a way to generate interest” in Necaxa and they said they are “adding something unique, and that has never been done before” in implementing the NFT with club ownership.
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OpenSea runs on the Ethereum network, and will be host to Necaxa's initial club token sale. | Source: ETH-USD on TradingView.com
club nexax token
The one-of-one token is up for auction in the coming days, and will run until June 18. The franchise has said that it will take permanent equity, which will not be subject to dilution or future capital calls. 1% ownership will always be 1%. The token will be listed on OpenSea and will remain transferable after the initial sale. Blockchain consultancy B9Labs worked with the franchise in launching the token, which is expected to launch with an initial value of $1.3M.
Beyond franchise ownership, the club’s token will allow the owner to access club facilities, tickets to games both at home and away, and any championship rings that the club wins.
While many soccer clubs are looking at, or engaging with, ‘fan tokens’ – often launched by companies like Socios, Nexaxa is turning the dial up a notch here. Complete digital presence, tangible ownership.
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Featured image from Pixabay, Charts from TradingView.com